I’ve been in Silicon Valley real estate since 2010. After working with another brokerage, I co-founded the Heng Seroff Real Estate Group in Palo Alto. We serve Palo Alto, Mountain View, Menlo Park, Redwood City, and surrounding communities.
Combining personalized service, focused negotiation, innovative social media marketing, and tried-and-true practices, I aim to give you the best possible real estate experience. If you want to see how we can work together to reach your real estate goals, let’s talk.
I speak both English and Mandarin fluently. Having lived abroad and traveled to more than 35 countries, these experiences have given me insights into diverse cultures and helped me better understand both sides of a transaction, and most importantly, my clients.
I have an MBA from the University of Texas and am a Certified Negotiator through the Leadership and Negotiation Strategies Program at Harvard University.
I raised my son in Palo Alto and am currently living in Menlo Park. We are committed to giving back to the community that’s given us so much. I’ve founded and supported the Palo Alto Dinner and Movie Group and volunteered at the Bodhi Meditation Center to help visitors manage stress and bring peace to today’s busy lifestyle.
When I’m not working or volunteering, you’ll find me traveling, swimming, playing the piano, or practicing meditation.
I have sold over $800 million worth of real estate
Interviewed for my expert opinion by The New York Times, NBC Bay Area News, San Francisco Chronicle, KTSF Chinese TV Station, and numerous radio stations
One of the most prominent real estate brokers in the Chinese Community
I have written a multitude of articles regarding the influence of China’s currency outflow policy and the impact of Chinese Buyers to the Silicon Valley real estate market
Hosted a successful Chinese real estate radio show for many years
DRE# 01884007
National Association of Realtors
California Association of Realtors
Silicon Valley Association of Realtors
Certified International Property Specialist
Senior Real Estate Specialist® (SRES®)
Probate Specialist
Harvard University School of Law, Program on Negotiation and Leadership Certificate
University of Texas, MBA, Finance
Northwestern University, BA, Business Administration
Fluent in English and Mandarin
EXCELLENT Based on 102 reviews Posted on Google Keerthi MTrustindex verifies that the original source of the review is Google. We recently worked with the Heng Seroff Group, and Kim Heng was our real estate agent. As first-time homebuyers, the Bay Area market felt incredibly intimidating, but we truly couldn’t have chosen a better agent than Kim. She is extremely experienced, has deep knowledge of the local market, and was consistently communicative throughout the entire process. Kim brought clarity to every step, kept us well informed, and strategically guided us through the buying process with confidence and care. Her approach helped us make right decisions and ultimately land a beautiful home. We are grateful for her support and expertise and would absolutely recommend Kim to anyone looking to buy a home. We would love to work with her again in the future.Posted on Google Sharon HTrustindex verifies that the original source of the review is Google. Alex and Kim made selling our Redwood City home incredibly smooth. Their knowledge of the Bay Area market was impressive— they gave us smart guidance on timing, pricing, and which repairs / touch-ups were actually worth doing. What stood out most was how responsive and resourceful they were. They quickly connected us with great vendors for everything we needed, including some last-minute repairs, and were always easy to reach when we had questions. Deciding to sell your home can feel daunting, but we felt confident and supported throughout the entire process. Highly recommend!Posted on Google H CTrustindex verifies that the original source of the review is Google. When selling my house recently, Kim and Alex have made smart, strategic suggestions for preparing the property, including landscaping improvements and staging ideas for a combined bedroom/office etc., which clearly highlighted the home’s potential. Alex closely followed all preparation process which made it smooth and on schedule. They are open to concerns and feedback of all parties. Highly recommend them!Posted on Google Don BTrustindex verifies that the original source of the review is Google. Kim and Alex helped us sell our home in Campbell in a dynamic market; process was seamless and swift - we closed on an offer after the first weekend of showing. Thanks for the great support.Posted on Google Taly KTrustindex verifies that the original source of the review is Google. Kim and Alex have represented me on several transactions, both as a buyer and a seller. They know the market very well, represent their clients in the best way possible, are supportive and professional and always get the job done. I highly recommend working with them.Posted on Google Nick STrustindex verifies that the original source of the review is Google. We recently sold and purchased with the HSG and we couldn't be happier. The process was smooth and the communication was excellent. They managed all the contractors that were needed to spruce up our home and get top dollar. On the buying side, they understood not only what we told them but also considered where we came from and our lifestyles. They found us the perfect house. I highly recommend HSG for all your real estate needs.Posted on Google Xiang XTrustindex verifies that the original source of the review is Google. Working with Kim and Alex was a smooth and delightful experience overall. They were always responsive, professional, and personal to guide me through each step of the sale process as well as the prepping process. While the market presented some challenges, I appreciated their dedication and follow-through in getting the deal done. I've known them for a long time, and it was reassuring to work with people I trust during an important transaction.Posted on Google Mary LTrustindex verifies that the original source of the review is Google. Kim and Alex are a professional team with a great intersection of skills. Their approach was market and data driven while being personable and professional. The market was changing quickly and strategies were adjusted to achieve the desired result. We would highly recommend them.Posted on Google Ricardo rTrustindex verifies that the original source of the review is Google. I am extremely satisfied with Kim and Alex's work as my selling agents. Their collaborative approach resulted in an exceptional outcome. Kim and Alex expertly guided me through the entire home preparation and selling process. Their General Contractor, landscapers and cleaner meticulously prepared my home for market, maximizing its appeal and value. I particularly appreciated Alex's keen eye for detail in overseeing the renovations, including paint, fixtures and appliance selections, ensuring the property presented its best to potential buyers. I found the flexible payment options for the renovation work extremely accommodating. Throughout the process, Kim and Alex consistently demonstrated extraordinary communication and professionalism. They patiently addressed all my questions and concerns, providing clear explanations and valuable insights. They consistently prioritized my needs and allowed me ample time to make informed decisions without any pressure. Several times they sensed I was uncertain or anxious about selling. Alex and Kim scheduled calls to clearly listen to my concerns. Kim was great on these calls. She had an amazing sense of my concern and asked questions to better understand the situation, then she and Alex would provide examples & options for me to consider. I enthusiastically recommend Kim and Alex to anyone considering selling or buying a home.Posted on Google George BTrustindex verifies that the original source of the review is Google. We recently had the pleasure of working with Heng Seroff Real Estate Group to sell our condo in San Jose, and we cannot recommend them highly enough! From start to finish, they managed every aspect of the process with professionalism, expertise, and care. They went above and beyond, coordinating renovations, staging, and even managing cleaners and our HOA on our behalf. Selling a property can often be a stressful experience, but their attention to detail and ability to handle every challenge made the process completely seamless for us. Thanks to their efforts, we were able to showcase our condo at its very best and achieve excellent results. If you’re looking for a real estate team that truly takes care of everything and delivers exceptional service, Heng Seroff is the group to trust! Thank you for making this transition so easy for us!Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. 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