Amazing Success Stories

"After extensive interviews, we chose Heng-Seroff Real Estate Group to sell our Palo Alto home of 30 … Read Moreyears. The team of Kim Heng and Alex Seroff did an amazing job.
Their oversight and management of the sales process resulted in multiple offers after the first weekend. Alex and Kim applied their expertise to help us navigate through the bids and they negotiated a strong selling price in a marketplace challenged by local tech company layoffs and high interest rates.
Most importantly, Heng-Seroff secured a solid offer substantially higher than anticipated!
The Heng-Seroff team was responsive to any and all questions, concerns and issues throughout and the team was always highly accessible (via phone, email, text, WhatsApp, and in-person). Documents that required signatures were explained clearly, and questions promptly addressed.
Alex and Kim facilitated putting the house on market in a very short timeframe to capture the sweet spot in market timing (we entered the market very late in the home-selling season). They oversaw contractor hiring, ensuring multiple bids on the key projects, and they monitored progress to ensure work was completed on schedule. The recommended improvements were sensible and the rationale for each was clearly explained. They managed and oversaw staging and all facets of the sale (home improvement projects came in below estimate!).
All situations are unique, and ours was complicated by a myriad of factors (divorce, international travel requiring consulate visits for notarization, etc.). All issues were handled diplomatically and professionally.
I highly recommend Kim Heng and Alex Seroff with Heng-Seroff Real Estate Group and would work with them again in a heartbeat." Read Less


"Working with Alex and his team for the first time has been an exceptional experience. Their professi… Read Moreonalism and prompt responsiveness to all my inquiries, even amidst our busy schedules, were truly impressive. Thanks to their expertise, the property was sold in less than two weeks with multiple offers, achieving the best possible price. I wholeheartedly recommend Alex and his team to all my clients." Read Less


"Alex and Kim are so wonderful to work with. Their sense of the market trend was on point. A signal f… Read Morerom them was all we need to pull the trigger and put it in the market. I was so amazed by the timeline that they give me, coupled with the impressive marketing. Results were so awesome. If I'll do it again, I will never hesitate to give Alex and Kim a call. True professionals. Thank you very much Kim and Alex. I would give these two guys 10 stars for a job well done!!!" Read Less

"I recently had the pleasure of working with Kim to shop for my first house. Throughout the entire pr… Read Moreocess, Kim was always punctual, professional, and also very personable. She was incredibly patient in answering my questions and addressing potential concerns. Kim went above and beyond to help me find my dream home. Her knowledge of the real estate market, her extensive network of intel/information and support, and her expertise in related fields were invaluable in guiding me through the touring and bidding process.
As a seasoned negotiator, Kim worked tirelessly to ensure that we got the best deal possible. She was always available when I needed her and made sure that everything was taken care of smoothly and efficiently. Her skillful negotiation and timely communication were paramount to our success in getting a perfect house with a very reasonable price in a rising real estate market.
Overall, I highly recommend Kim to anyone in need of a real estate agent. Her professionalism, expertise, and dedication to her clients truly set her apart from the rest." Read Less

"Kim Heng and Alex Seroff were outstanding to work with during the sale of our home in Palo Alto! The… Read Morey took care of so many of the smallest details and made getting the property ready for sale really easy for us, even as they did all the heavy lifting. They were present with us for all the document signings, and they really went above and beyond at all steps of the transaction. The home was well marketed, and in the end the transaction was smooth and seamless. We would definitely utilize their services again for any real estate transactions!" Read Less

"Superb service, great advice and rapid responses when needed. Also great service after the sale."

"If your are buying a home, this Realtor is a good choice. If you are selling, my experience is that… Read More there is a constant change in staff at their open houses. The staff is not knowledgable about the house, they gave out the wrong selling price to potential buyers, the staff doesn't put out many signs indicating there is an open house. For two weekends, there were none. Other agents put a "Open Sat/Sun" sign or similar on top of the "For Sale" sign when there will be an open house, not Heng Seroff in my experience. Given the outstanding performance of the previous firm where Kim Heng and Alex Seroff cut their teeth, you would think they know better. I realize that it is hard to find staff, so they may not know whether they can even hold an open house. So buying their houses is good because you will have less competition, selling through them will be lacking in marketing. The house did eventually sell, I think largely because it was the least expensive house on sale in the city at that time." Read Less

Bob b.

"I still look around my house and feel gratitude for what Alex and his thoroughness helped us achieve… Read More. We live in what I would consider paradise. Not only that, but Alex still sends us holiday cards every year. It's not because he wants more business, either. He's just a genuinely kind (and brilliant) person." Read Less

Irene T.